I find it demoralizing that Aldi accepts welfare credit cards, has all the equipment for processing credit payments but does not accept consumer credit cards. I’m sure that most consumers would gladly pay a 1 or 2% premium for accepting credit cards thus invalidating Aldi’s claim that they’re not accepting credit cards to save you, the consumer, money.
If they chose a premium that represented their actual cost, the consumer would have the choice of either using their credit card and paying the premium or simply paying cash. Personally, I believe Aldi doesn’t care what the consumer thinks. To accentuate this point on a recent shopping trip to Aldi I chose not to play the ball and chain $.25 shopping cart routine and instead put my groceries in a empty Aldi box.
Upon checkout the clerk told me that I would have to take everything out of the box and put it on the conveyor belt before she could ring it up. When I asked her why she couldn’t simply take them out of the box as she rang them up; she said that I would have to take everything out of the box except the head of lettuce. When I asked if she was serious she told me that it was Aldi’s corporate rules.
Aldi rule #1, consumers concerns are not important. When all is said and done it’s really all about the lettuce.