Best Website Builders in 2026: Keep Paying, Switch or Build Custom?

Q: How much do website builders cost?

See the bills teams shared on this page, each with its count.

Build part of it. Own your pages, content and forms; rent hosting, domains and payment checkout.

Keep paying

Website Builders

From $7a month, flat

List price · teams pay $660 a year (HissingKitty, 27 teams, 5 companies)

Compare all 12

Switch

AI-Native Alternatives

From $30per user, a month

Median list price · 1 tool · 11 flat or free plans left out

See 27 tools

Build your own

Custom Website Builder

$12kto build

Typical quote · 2 builders

See 5 builders

Every number shows how many teams it comes from. Run your own numbers

12
companies tracked: 27
AI-native alternatives: 5
builders: 27
bills shared

Keep or build?

Keep payingBuild part of itBuild it

Editor's view until 10 teams answer

Adobe$840/yr
Webflow$752/yr
Squarespace$480/yr

ArtCraftFrom $8/mo
Multisites2 votes
LovableFrom $25/mo

45Squared0 votes
Lucky Media0 votes
FocusReactive0 votes

List Price per User, per Month

Published prices from each company's own pricing page · 0 incumbents · 1 AI-native tool

Website BuildersAI-native

ModaFrom $30

Starting plan to top plan where both are published. Flat account prices, free plans and custom quotes are left out. What teams actually pay a year is shown separately below.

What Teams Pay for Website Builders

Median yearly price by company

Adobe13 teams$840/yr
Webflow9 teams$752/yr
Squarespace3 teams$480/yr
Wix1 team$380/yr
ClickFunnels1 team$300/yr

What teams pay, shared anonymously. Count beside each company.

What Teams Saved by Leaving

Yearly savings, as each team reported it

Peter Corbettleft Squarespace$996/yr

Each bar is one team, from a story, public post or verified report.

Why Teams Leave Website Builders

Reasons named in 30 reviews, posts and answers

Hard to connect to other tools1 mention
Slow and clunky1 mention

Top AI-Native Alternatives

Ready-made tools, ranked by visitor votes.

Top Custom Builders

Teams that build a custom website builder you own, ranked by votes.

Made one or build them? List it here

How Replaceable Is Each One?

Every company in website builders, with what teams pay and how many alternatives are listed. Ranked by how much teams have shared. Methodology

CompanyRatingWhat teams payAlternatives

Should You Build a Custom Website?

Building your own Website makes sense when you use a small part of a big tool and pay for the rest. The build time and costs above come only from teams that reported a build. Check your own case before you decide.

Run the Build vs. Buy check What counts as custom software

Latest Activity

Updates live

What Teams Could Rebuild

Pages built around your brand
Simple editor for your team
Forms and lead capture
Blog and SEO controls
Fast hosting you control

Who Should Not Build

You change your site rarely and a $20 plan covers it
No one on your team will update the site
You need an app store of plug-ins

Editor's view. Plan who will handle maintenance before replacing a tool.

Website Builders: Questions Buyers Ask

Answered from the data on this page. Answers update as teams share more.

How much do website builders cost?

27 teams shared what they pay for website builders. The median is $660 a year, and the middle half pay $324 to $1,556. By company: Adobe $840 (13 teams), Webflow $752 (9 teams), Squarespace $480 (3 teams).

What are the best AI-native alternatives to Adobe, Sitecore and Contentful?

27 AI-native tools are listed, ranked by visitor votes: ArtCraft (From $8/mo), Multisites, Lovable (From $25/mo) and Axerto.

Can I hire someone to build a custom website builder?

Yes. 5 custom build companies are listed: 45Squared, Lucky Media, FocusReactive and Khod (From $5k). Ask each one who supports the system after launch.

How long does it take to build your own?

Teams that built their own reported 10 days for a first version (3 teams). The median reported saving is $996 a year (1 team). Plan for support and upkeep after that.

Which website builders do teams rate highest?

From approved reviews: WP Engine 3.0 out of 5 (1 review), Wix 2.0 out of 5 (1 review), Adobe 1.4 out of 5 (7 reviews).

What should stay rented?

Own your pages, content and forms; rent hosting, domains and payment checkout.

When should you not build your own?

You change your site rarely and a $20 plan covers it. No one on your team will update the site. You need an app store of plug-ins.

Where do these numbers come from?

Anonymous pricing, approved reviews, public posts and listings from the teams and builders themselves. Every number shows how many it comes from, and nothing is estimated. See the methodology page for details.