Second real HubSpot bill
A company I back paid about $43,000 a year for HubSpot as the sales CRM. It works, and the price keeps rising with use.
Investor · B2B SaaS · Oct 2026
HubSpot Alternatives: Switch or Build Your Own CRM
HubSpot vs. AI-Native vs. Custom Build
Keep renting
HubSpot
$45,000/yr
Median of 3 teams
3.0· 3 reviews
Reviews and why teams leaveSwitch
AI-Native Alternatives
No prices yet
No listed prices yet
1 tool · top voted YouSpot
See 1 toolBuild your own
Custom CRM
$300/moto run
Greenleaf, real estate, as reported
1 day to build · saved $61,002/yr
See 1 builderEvery number shows how many teams it comes from. Run your own numbers
AI-Native HubSpot Alternatives
Newer, lower-cost tools built around AI. Ranked by votes.
Teams That Build Custom CRMs
AI labs, forward-deployed engineers and agencies that build one you own. Ranked by votes.
HubSpot Reviews
From teams paying for it today, plus the reasons teams leave.
Powerful, but contact tiers drive the bill
We pay about $45k a year across Marketing, Content and Service Hub. The tools work well. Nearly a quarter of the bill is just for extra marketing contacts, which grows as our list grows, not as our team does. Before renewing, I'd ask how contact tiers will be priced next year.
Founder · B2B SaaS · Oct 2026
The attribution for leads all the way through to revenue has never worked right. Organic, direct, AI, etc. we just ha…
The attribution for leads all the way through to revenue has never worked right. Organic, direct, AI, etc. we just have no idea what sources are really driving growth.
Anonymous buyer · Oct 2026
What Teams Actually Paid and Saved
HubSpot, replaced with their own sales tools
Misha Vitels, Earth Cups · @mishavitels · Oct 22, 2026
Not shared
to build
$10,000
saved a month
Not shared
freed a week
"In the last year we replaced over 10 third-party softwares, including HubSpot, Shopify, and others. ... Roughly $10k/month. It was important for us to cut out much of the HubSpot noise we didn't need and build custom sales workflows (pricing calculators, quotes, contracts) that connect directly to our production planner, SKUs, and IMS."
HubSpot Sales Pro, then Attio
Pavel Petrinich, SegmentStream · @pavel_petrinich · Oct 13, 2026
Not shared
to build
Not shared
saved a month
Not shared
freed a week
Was paying $500 / month before
"After years of paying $500+/month for HubSpot and being locked into annual contracts, we were done. ... So we built our own truly AI-native CRM. We don't pay per seat or per feature, only for compute and storage."
HubSpot and Salesforce
Sid Probstein, SWIRL · @sidprobstein · Aug 4, 2026
1 day
to build
$167
saved a month
Not shared
freed a week
"I replaced both with a mini-CRM built in an afternoon with Claude Cowork ... two canceled CRM subscriptions. Would this scale to a 50-seat sales team? No, and it is not trying to. On X, asked about savings: "at least $2k/year - for a small startup.""
HubSpot Published Pricing
- Marketing Hub Starterfrom $20 per seat a month
- Marketing Hub Professionalfrom $890 a month, 3 seats included
- Marketing Hub Enterprisefrom $3,600 a month, 5 seats included
Source: HubSpot pricing, checked Oct 2026.
Got a renewal quote? Check it →Questions About Leaving HubSpot
How much does HubSpot cost?
Marketing Hub Starter: from $20 per seat a month; Marketing Hub Professional: from $890 a month, 3 seats included; Marketing Hub Enterprise: from $3,600 a month, 5 seats included. Source: HubSpot pricing, checked Oct 2026.
When should I keep paying for HubSpot?
Email sending and deliverability are hard to run yourself, so keep a sending service. You rely on many marketplace apps that plug into HubSpot. No one on your side can own the tool after it ships
Should I switch from HubSpot or build my own CRM?
Switch if you want something running this week and your process is standard. Build if your process is your edge, you want to own your data, or per-seat pricing keeps rising. HubSpot: Keep email sending rented; own forms, lead scoring and reporting. No reports yet.
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HissingKitty is independent and not affiliated with HubSpot. Names and logos belong to their owners and are used only to identify the product. Reviews are buyers' opinions. Costs are estimates or anonymous buyer reports, not HubSpot's price to any named customer. See something wrong? Request a correction.